Choosenick. Notes and observations on service design, as well as other interesting things/thinking. By Nick Marsh.

Posts tagged with “designresearch”...

Design research for service design seminars

DMI is offering a seminar on Design Research for Product and Service Innovation, taught by Cheskin's CEO Darrel Rhea in Milan, Chicago and San Francisco during 2009. They say:

Design Research for Product and Service Innovation takes a deep look at what makes corporate innovation initiatives succeed or fail, and how design research can be used effectively to foster innovation.

Cheskin are pretty cool (but secretive), and this looks interesting - I'd like to hear the opinions of a market research agency on the emergence of design research from market research practice, and how its evolving and improving to meet the needs of service design. 700 Euros though, sheesh! Via Dexinger
January 1st, 2009 / Tags: servicedesign, designresearch, event / Trackback / Comments