Choosenick. Notes and observations on service design, as well as other interesting things/thinking. By Nick Marsh.

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Design and Business

Jess McMullin of nForm has some interesting things to say about design and business (and the business of design). I like his Design Maturity Model - although it looks awful (oh the irony).

However, more interesting are his thoughts on facilitation and co-design as a route to developing business strategies. I’m of course inclined to agree, and support, such an approach because its what we do everyday, but I can’t help thinking that ‘that vision thing’ is real design led way to get stuff done… Nonetheless, long and interesting ppt below, with some great catchy alliterated slogans to boot! 


September 29th, 2007 / Trackback / Comments