Choosenick. Notes and observations on service design, as well as other interesting things/thinking. By Nick Marsh.



Julia interviewed! »« It just makes sense!From James Cuddy 

Interetsing slideshow from Peer Insight. The conclusion: What are some of the implications of this shift [from product centred value creation to service centred value creation]?
• Resources are realigned from verticals to horizontals
• Processes shift to co-opt customer competence
• Design comes to the fore
• Emphasis on discovering latent needs
• Innovation becomes more open, collaborative
• IT platforms emerge to enable customized, repeatable outcomes page

Developing new services

October 25th, 2007 / Trackback